Disrupting the Playbook: Our Public Relations Blog for Industry Insights

Picture the scene: Your company’s riding high, the buzz is building, and your name’s making rounds on social media platforms and media outlets. Then, BAM—an unexpected event hits like a lightning bolt. Maybe it’s a rogue tweet, a natural disaster,...

So you want to get the word out about your company in Austin, Texas. That’s the dream, right? The glowing headlines, the chatter in the right circles, and maybe even some buzzworthy media mentions that get everyone talking. Most businesses...

By Disrupt PR | 2025 Bulldog PR Awards Gold Winner, Best Boutique Agency Public relations and public affairs sound like the same thing. They’re not. Confusing the two costs companies real money — the wrong strategy, the wrong hires, and...

Austin’s PR scene has changed fast. What was once a handful of boutique shops focused on lifestyle and energy has become one of the country’s most competitive markets for tech, healthcare, and B2B communications. If you’re a founder in Austin...

So, you’ve got this groundbreaking new product that could shake up the industry and solve some real problems. But here’s the thing: If no one’s talking about it, does it even exist? Welcome to the paradox of business success in...

Hey fellow disruptors! I hope you’re reading this, lounging with your favorite beverage, but don’t get too cozy. There’s something lurking in the digital shadows, that’s right, AI is making moves, and it’s changing how people find, interact with, and...

Let’s talk trade pubs. If you want your business to get noticed, landing features in these niche publications can be a game-changer. But the trick isn’t just in pitching—it’s knowing how to stand out in a crowded inbox. Ready to...

Imagine your brand’s name shining brightly in your dream media outlet, capturing the attention of your target audience and elevating your business to new heights. Sounds exciting, right? At Disrupt PR, we understand the immense value of securing a media...

In the digital age, capturing attention is the name of the game, and small businesses need every tool in their arsenal to stand out. Enter the media kit: your ultimate weapon for making an impact in the media landscape. At...

I heard a comedian say something funny yesterday, “If you like the show Black Mirrors, check out the United States.” Election years (especially this year) bring a whirlwind of political activity, charged opinions, and a media landscape that’s more frenetic...