PR Agency Contract Red Flags: What to Read Before You Sign
By Disrupt PR | 2025 Bulldog PR Awards Gold Winner, Best Boutique Agency A founder forwarded me a PR contract a few months back, half-joking: “Can you just tell me if I’m about to make a mistake?” Buried on page four, past the scope of work and the pretty case study logos in the proposal […]
Is Your PR Agency Actually Working? 3 Questions to Ask Before You Renew
By Disrupt PR | 2025 Bulldog PR Awards Gold Winner, Best Boutique Agency A founder messaged me last week. She’d been paying her PR agency $14,000 a month for eight months. Total placements: two. One trade blog. One “contributor” byline she paid extra to promote. She asked me one question: “How do I know if […]
