PR Agencies in Austin: Choosing the Best Firm for Your Business

Colleagues at a PR agency

Let’s be honest—getting your company noticed can sometimes feel like shouting into the wind. You pour countless hours into campaigns and social posts, but somehow, your brand’s voice may still get lost in the noise. Sound familiar? Between balancing budgets, competing against bigger names, and trying to keep up with trends that change faster than […]

What is Public Relations? A Simple PR Guide for Companies in 2025

Woman looking up public relations on her laptop

So, you’ve got this groundbreaking new product that could shake up the industry and solve some real problems. But here’s the thing: If no one’s talking about it, does it even exist? Welcome to the paradox of business success in 2025, where the best ideas can still die in obscurity without the right buzz. You’re […]

AI is Coming for Your Reputation-Here’s How to Fight Back

Composite image of a face with circuit patterns and code, symbolizing AI's impact on Public Relations and Crisis Management in Austin.

Hey fellow disruptors! I hope you’re reading this, lounging with your favorite beverage, but don’t get too cozy. There’s something lurking in the digital shadows, that’s right, AI is making moves, and it’s changing how people find, interact with, and judge your brand online. Spoiler alert: You better be prepared! A recent Gartner survey predicted […]

How To Land Trade Pubs

A spread of industry magazines showcasing Austin PR topics like consulting, crisis management, public relations, and social media.

Let’s talk trade pubs. If you want your business to get noticed, landing features in these niche publications can be a game-changer. But the trick isn’t just in pitching—it’s knowing how to stand out in a crowded inbox. Ready to level up your PR game? Let’s dive in. Know Your Trade Pubs Before you fire […]

Step by Step Guide to Getting a Media Hit in Your Dream Outlet

Wooden blocks numbered 1-4 resemble a staircase with an arrow pointing to "TODAY," symbolizing Austin PR strategy and crisis management steps.

Imagine your brand’s name shining brightly in your dream media outlet, capturing the attention of your target audience and elevating your business to new heights. Sounds exciting, right? At Disrupt PR, we understand the immense value of securing a media hit in a prestigious publication, and we’re here to guide you through the process. Whether […]

What is a Media Kit and Why You Need One?

Hands displaying an open "Media Kit," emphasizing its role in Austin PR and Crisis Management, set against a yellow backdrop with question marks.

In the digital age, capturing attention is the name of the game, and small businesses need every tool in their arsenal to stand out. Enter the media kit: your ultimate weapon for making an impact in the media landscape. At Disrupt PR, we know the power of a killer media kit. Let’s break down what […]

Election Year Is Here: When To Speak Up… When To Shut Up

Megaphone and "Speak Up" text with vote badges, question marks, and shushing emoji captures the dynamic spirit of Austin PR management.

I heard a comedian say something funny yesterday, “If you like the show Black Mirrors, check out the United States.” Election years (especially this year) bring a whirlwind of political activity, charged opinions, and a media landscape that’s more frenetic than usual. For small businesses aiming to maintain their media presence, navigating these turbulent times […]

3 Ways to Amplify Your Media Placement Across Socials

A person holds a smartphone showing a photo gallery with heart and thumbs-up icons, symbolizing Austin PR agency's social media management impact.

You’ve landed an earned media hit in a top-tier outlet—congrats! But what’s next? The real value of a media feature lies in how you amplify it across your social channels. A mention in the LA Times is great, but it’s only as impactful as the visibility you create for it. Here’s how to ensure your […]

How Disrupt PR Secured a WSJ Feature with Data-Driven Insights

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Getting featured in top-tier media like the Wall Street Journal is no small feat. At Disrupt PR, we’ve perfected a strategic approach that not only secures these coveted spots but also aligns with our clients’ goals and the latest media trends. Here’s how we did it for our client, Shane Mahoney, and how you can […]

5 Tips We Can Learn From The Barbie Movie’s Killer PR Campaign

A woman in retro style poses joyfully by a pink car with "Disrupt PR," against a pink backdrop, highlighting Austin Public Relations Consulting.

The new Barbie movie has not only captured the hearts of fans worldwide but has also become one of the most talked-about movies of 2023. The question on the tip of everyone’s tongue, “How did they do it?” From conversations to billboards to social media integration and news articles – Barbie. Is. Everywhere. Yes, this is […]

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